The Gorfed Network · est. 2002
A working archive of design, software and sound
I'm Michael Duncan McArthur, and I lead experience design in Toronto. For the last 27 years I've designed digital products and services for global brands, shipped software of my own and released electronic music (most of it under the name Gorf).
By the numbers
Launchpad
Where to go next
Design
I've spent 27 years on UX strategy and delivery, and 8 of them were inside TD Invent’s Human-Centered Design Practice.
Apps
I build and ship software of my own. BinderCurve, ACID2Reaper and PromptBoi are live, and the concepts that came before them are listed too.
Music
I've produced as Gorf since 2003, with Denseware and SSATCY alongside, and I've logged 47 performances since 2004.
Press
The record so far is 12 awards, 37 articles in Fast Company, CityLab, CBC, Adobe and The Globe and Mail, and 18 recommendations from people I've worked with.
About
I grew up as a third-culture kid in 7 cities, and I've wound down 3 companies of my own. This is what I kept from them.
Contact
Write to me about a studio project, a design leadership role, music licensing, a live booking or speaking. A plain hello is fine too.
Selected praise